The Woman Behind the Lens – Joanna Lee Kilgore Captures the Heart of Your Brand
- Ellen Contreras
- Jun 25
- 3 min read
In a world where first impressions are often made before a single word is spoken, your image matters. And when it comes to showing the world who you are, no one captures your essence quite like Joanna Lee Kilgore.
Joanna is more than a photographer - she’s a visual storyteller. Her camera lens doesn’t just snap photos. It listens, connects, and brings out something deeply authentic in each person she works with. With a keen eye for angles, light, and composition, and an even sharper instinct for human emotion and energy, Joanna delivers headshots and branding portraits that are striking, soulful, and strategically on point.
You may recognize her work from one of her buzzworthy photography events on the Treasure Coast:
"A Beauty Earned" – this was a celebration of women from 40 years and up, who have earned the beauty they proudly wear, held at Real Estate of Florida on Seaway Dr. in Fort Pierce, on 1/19/24.
"Celebrate Beauty Earned – The Motherhood Project" held at the Courthouse Cultural Center in Stuart on 6/28/24 – where her fine-art approach turned local leaders into gallery-worthy subjects.
Most recently, “Women of Wisdom – Silver & Gold”, a stunning event that spotlighted powerhouse women in business, ages 50 and up, at the Jensen Beach Chamber of Commerce on 5/9/25.
And while her past events were free and packed with fans from all over the Treasure Coast, Joanna’s next chapter is taking a more upscale turn. Future experiences will be exclusive, invite-only gatherings designed for those who appreciate the finer things—think high style, champagne toasts, and art-meets-editorial elegance.
“Let’s just say these soirées will be unlike anything the Treasure Coast has seen,” Joanna teased with a sly smile. “They're not open to the public... and I’m keeping the guest list, and the surprises, under wraps. For now.”
Joanna’s unique process goes beyond the typical photo session. Joanna works with each client to uncover what makes them stand out. She artfully directs you to feel comfortable, confident, and seen, so the final images reflect your true personality and professionalism. From the warm lighting to subtle posture cues, every detail is intentional.
As someone who recently stepped in front of Joanna’s lens, I can absolutely say the experience was transformational. The photos she took of me, and even one with my husband, weren’t just pretty pictures. They were powerful branding tools that helped me show up confidently online, in print, and in every professional setting.
To show just how transformative a branding session with Joanna can be, I’ve included my previous headshot alongside two of the photos she recently took of me. The difference is night and day. Joanna captured not just how I look, but who I am - poised, approachable, and aligned with my brand. It’s proof that when you work with someone who truly understands visual storytelling, the results speak for themselves.
My old headshot: technically fine, but not really me anymore. (The one on the left.)
Joanna’s branding session: joyful, vibrant, and unmistakably me! (Middle and right photos.)
3 Tips to Stand Out with Your Branding Photos:
Dress With Intention
Choose clothing that reflects your brand vibe. Bold patterns, classic styles, or colors that pop on camera - Joanna helps guide you on what works best for your goals.
Show the Real You
Whether you’re a powerhouse CEO, an approachable coach, or a creative entrepreneur, your photos should match your energy. A skilled photographer like Joanna knows how to coax out your most genuine expressions.
Use Your Photos Everywhere
Branding photos aren’t just for your website. Use them on LinkedIn, your email signature, social media banners, speaker bios, and business cards. Consistency builds trust and recognition.
Of course, looking fabulous on camera isn’t just about the lighting and lenses, it’s about feeling fabulous, too. Joanna has a gift for turning even the most camera-shy clients into naturals. From blasting your favorite playlist to breaking the ice with silly poses, spontaneous dance breaks, and yes - sometimes even a celebratory shot of whiskey - her sessions are part photo shoot, part party.
She also pauses throughout to show you just how incredible you look, boosting your confidence with every click. It’s not just a session; it’s an experience that leaves you feeling empowered and excited to show up in the world.
Whether you're rebranding, launching a new venture, or simply tired of using outdated headshots that don’t do you justice, Joanna Lee Kilgore is your go-to photographer on the Treasure Coast.
Because the world deserves to see you - not just posed, but powerful.
Visit her portfolio at www.joannaleekilgore.com
Connect with her on Facebook: @JoleeShotMe
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